The 2008/09 Champions League ended on 27th May and on 30th June the 2009/10 edition kicks in- welcome to the all-year round tournament that cranks back into life even before the first ball in the Ashes Tests has been bowled.
It would be a major shock is any of the teams involved in the First Qualifying Round are stil involved when the group stage begins. The ties beginning tonight bring together the champions of Malta, San Marino, Andorra and Montenegro.
However , the Second Qualifying Round follows hard on its heels and it includes the likes of Bate Borisov from Belarus, who qualified for the group stage last season. Famous names such as Dinamo Zagreb Levski Sofia, Maccabi Haifa and Slovan Bratislava are in action as early as 14th July. Rhyl, Glentoran and Bohemians all begin their campaigns.
UEFA might begin to wonder if this tournament has just become too big to fit into the schedule. Players like Rasmus Elm of Swedish champions Kalmar have only just finished their involvement with the European under-21 championship and his team are in Champions League action just two weeks later.
For many Northern and East European leagues though, these qualifiers fall at an excellent time when their league campaigns are in action. It is the sides in Western and Southern Europe that suffer most from the crowded schedule.
For the men in charge at UEFA though- like their counterparts in FIFA- any period of time without a meaningful (by their definition) game of football is abhorrent. All that television space to fill that will be taken up by other sports, is just too much to contemplate.
The only problem is the players, who will insist that they need a rest. And clubs are hardly blameless as most of the big teams can't wait to fill any gaps that the authorities allow them with meaningless friendlies designed to trawl in cash and sell shirts.
We may reach the era where an in-demand player might forgo the lure of astronomical wages and demand a contract from an elite club that allows him to miss non-event friendlies and mismatches as a necessary method to prolong his career.